Mission Statement
Downtown Huntsville, Inc. is creating a vibrant, diverse and economically sustainable Downtown Huntsville.
About Downtown Huntsville, Inc.
Downtown Huntsville, Inc. (DHI) is a not-for-profit, membership organization committed to creating a vibrant, diverse and economically sustainable downtown. Our members represent all stakeholder groups, including downtown property owners, business owners, tourist attractions, business organizations, advocacy groups, neighborhood associations, and residents from throughout the city. DHI supports and advocates for our members through master planning, research studies, and commercial and residential development to ensure Downtown Huntsville continues to thrive. Other DHI initiatives include supporting our small businesses and bringing free and accessible signature events to the North Alabama community that result in more support for Huntsville businesses.
Meet the Team
Ron Poteat
Interim CEO
e. ron@downtownhuntsville.org
Poteat retired in 2022 after a 42-year career with Regions Bank, where he most recently served as Area President for North Alabama. Since then, he has consulted with Ironline Advisors and joined the Board of Directors of Merit Bank. His career also included senior leadership roles in retail banking, customer experience, and market development across North Alabama.
Beyond his professional career, Poteat has a long record of civic engagement. He currently serves on the Alabama State Banking Board, the Huntsville Industrial Development Board, the UAH Foundation Board of Trustees, the Huntsville Rotary Club, and as Chair of the Huntsville/Madison County Chamber of Commerce Foundation. He is also a member of the Huntsville Committee of 100 Board of Directors.
Karla Palacios
Director of Partnerships
e. karla@downtownhuntsville.org
p. 256-694-0920
Originally from New Mexico, Karla relocated here with Mevatec Corporation in 1990. She has spent many years in business development, client services, and customer service and now ensures DHI runs smoothly. She also manages all membership information. Karla is a graduate of Bob Jones High School and Athens State University. She loves spending time with family, friends, watching SEC football and being outdoors. Though she is not a native Huntsvillian, Karla and her family have definitely made Downtown Huntsville their home.
Anna Rojas
Manager of Experiences & Placemaking
e. anna@downtownhuntsville.org
Originally from Aurora, Illinois, Anna is a proud graduate of Mississippi State University. With extensive experience in retail and business development, she brings expertise in vendor relations and operations management.
Although not originally from Huntsville, Anna has embraced the city as her home and is dedicated to contributing to the vibrancy of Downtown Huntsville. In her free time, she enjoys exploring local markets, discovering unique vintage treasures, and cheering on her favorite Chicago sports teams.